Reports To: Digital Team Lead

‍Experience Level: Senior (10+ years)

‍About the Role:

‍We’re looking for a Senior Digital Strategist with 10+ years of experience to lead high-impact, performance-driven campaigns across multiple digital platforms. This role requires a strategic thinker with deep expertise in paid media, audience targeting, and conversion optimization. The ideal candidate is a data-driven problem solver who can manage large budgets, drive measurable results, and stay ahead of industry trends.Key Responsibilities:

• Develop, implement, and optimize high-budget digital ad campaigns across Meta, Google, TikTok, LinkedIn, and programmatic platforms.
• Leverage advanced audience segmentation, A/B testing, and analytics to maximize ROI and campaign effectiveness.
• Manage multi-million-dollar ad spend while ensuring efficiency, profitability, and strategic alignment with client goals.
• Stay on top of platform updates, algorithm changes, and emerging trends to continuously refine strategies.
• Collaborate with creative, strategy, and data teams to craft compelling ad creatives and landing page experiences.
• Analyze performance data, generate insights, and provide executive-level reporting with actionable recommendations.
• Lead client-facing meetings, presenting campaign strategies, insights, and growth opportunities.
• Mentor and provide guidance to junior media buyers, fostering a high-performance culture.

What We’re Looking For:

• 10+ years of hands-on experience in digital media buying, preferably in an agency setting.
• Expert-level proficiency in Google Ads (Search, Display, YouTube) and Meta Ads Manager
• Strong background in conversion tracking, attribution modeling, and analytics tools (Google Analytics, Looker Studio, etc.).
• Proven experience managing large-scale, high-budget campaigns with a focus on lead generation and e-commerce.
• Ability to translate complex data into clear, strategic insights that drive performance.
• Excellent communication and leadership skills, with experience mentoring junior team members.
• Deep understanding of performance marketing, retargeting strategies, and audience segmentation.
• Google Ads and Meta Blueprint certifications are a plus.

Why Join Us?

• Opportunities to lead and innovate in a fast-growing agency
• Work with top-tier clients across diverse industries
• Collaborative, creative team culture
• Ongoing professional development & training

If you’re a seasoned digital media expert who thrives on delivering results and pushing the boundaries of performance marketing, we’d love to hear from you!

Apply now and let’s create something amazing together.